Virtonomics Episode 11

MONOPOLY . BRAND . STRATEGY 

Controlling a market will make you a leader . This type of control is essential in Virtonomics . Being the only seller in a city of one or more product types will lead you to a monopoly market . If the market share is more than 90% , you are a monopoly . The other ~10% are irrelevant . 

Selling products , made by your factory / farm / mines , will increase the brand , only if the deal is profitable. Like in reality , people are searching for brands . Companies with a succesfully business are brands . So people are paying for brand . That means that they can spend lots of money . The higher the brand , the more people will be interested in buying that product , but ONLY for the right price . Brand is in tight connection with the quality . It will increase slightly , depending on the amount of products you are selling .

As you can see , this product has Brand 0.00 =>>> it is not very popular . Look at the price difference. This may change everything . Also the market share is very low . Not even 3% . Changes need to be done with this product .

This audio equipment has a much better brand . Producing it cheap and selling it expensive results to an increased brand and income . With this 2 examples , quality is not an influence factor for this products , only the price !

Having a company will make you think about adopting a strategy . Strategies are personal achievments . For example , you want to be in top 100 retailers in this game . A difficult strategy , but in time , you can achieve it . Opening MY COMPANY / STRATEGY / COMPANY MISSIONS will lead you to the missions panel .

Choose a mission and try to reach it ! This can motivate you to be the best !